YouTube Premium Subscription Prices Increase by Up to 17 Percent Across European Markets
YouTube Premium prices increase by up to 17% in Europe, requiring EU subscribers to explicitly opt in before October deadlines.
YouTube Premium prices increase by up to 17% in Europe, requiring EU subscribers to explicitly opt in before October deadlines.
Starting August 24, 2026, YouTube will count public views the instant a video plays, standardizing metrics across long-form videos, Shorts, and livestreams.